Affliction: Still Alive
Atencio, citing his company's desire not to discuss money a la the UFC, put it this way: "We did 50% better than our last event."
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But assuming the standard 40 percent take for promoters in a pay per view event and a 50 percent improvement from 100,000 buys, a low estimate for Afflction/Golden Boy's pay per view take would be $2,697,000. Combined with total gate receipts of $1,429,557, the event could have produced $4,126,557 in gross revenue, excluding other sources like merchandising and sponsorships.
Well this is good news for Affliction. Still the cost of operating for Affliction is very high. The fighter payroll was over $3.3 million and there were rumors that Fedor and Arlovski got pieces of the PPV revenue. Combine that with the cost of operating an event in the Honda Center and the revenue for the show might just barely make it to the black.
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