Fedor vs. Brett Rogers: A Strikeforce Tactical Error
As reported below, Strikeforce announced today that the consensus top heavyweight in the world and MMA icon Fedor Emelianenko's first fight for the organization will take place this winter against undefeated prospect Brett "The Grim" Rogers.
My reaction: Why?
When Scott Coker first floated the idea of his highly-publicized organizational addition not immediately fighting for a title back at the start of the month, the decision seemed illogical. With today's announcement of Rogers as his initial opponent, the move has gone from bad to worse.
What exactly does Strikeforce stand to gain from such a fight? Let's examine the possible outcomes:
Fedor defeats Rogers, as he has done everyone else in his career
While an initial fight without title implications certainly will showcase "The Last Emperor" to the new MMA fans who haven't witnessed the masterly of mixed martial arts that is Fedor Emelianenko, there are few outside of the Brett Rogers camp who actually expect the young slugger to come away from this fight victorious.
Though the win would further show the dominance and rightful contention that Fedor is the baddest man north of 205 pounds, it hands Rogers a pointless blemish on his currently clean record.
This fight makes as much sense as the originally scheduled Shane Carwin - Cain Velasquez tilt that was planned for UFC 104 before Carwin was elevated to a title fight against Brock Lesnar at UFC 106.
One of few bright, young lights in the heavyweight division takes a loss, as well as a step backwards in his development. While there is certainly no shame in losing to the top heavyweight in the world, you automatically have to move Rogers back on the list of title contenders, as very seldom do fighters go from suffering a loss to challenging for the title without a win or two in between.
Theoretically, Rogers could put on a strong showing against Fedor, strengthening his position as a top prospect, but really, no one is disputing that fact at this point. Everyone saw the quick work he made of Andrei Arlovski and that alone was enough to vault him into the Top 10 of the heavyweight division and have everyone agreeing that he will be a viable contender in the coming years.
Rogers scores an upset for the ages
Here's the real dangerous side of the coin.
What the hell does Strikeforce do should Brett Rogers walk into the ring and leave with the victory? They will have a multi-million dollar investment whose actual worth would be far less.
Not that one loss will send Fedor plummeting from the rankings and into MMA oblivion, but the invincible aura that surrounds "The Last Emperor" will be removed and subsequent fights would be far less appealing, and far less appealing equals far less revenue.
While they would certainly be able to market Rogers as "The Fedor Killer" or something equally absurd, they've already sunk a ton of money into the Fedor acquisition and partnership with M-1 Global, making him the main attraction of the organization moving forward and though a change in direction isn't in the plans, the power Rogers has displayed thus far could conceivably cause an unintended and pricey detour.
What Strikeforce Should Do
Losing to heavyweight champion Alistair Overeem would even be better than losing to Rogers, as it would justify Overeem's place atop the organization's heavyweight division and create a worthy challenger for the likes of fellow heavyweight contenders Rogers and Fabricio Werdum.
Additionally, Fedor is the unquestioned top heavyweight in the world and while casual fans and those who have only recently removed themselves from living in the UFC bubble might not be able to identify him if they passed him on the street, he's received enough coverage over the last month that even they are aware of his standing atop the heavyweight world. If the UFC was ready and willing to give him an immediate shot at Brock Lesnar, why wouldn't Strikeforce do the same?
Furthermore, Rogers stands a better chance of defeating someone like Werdum or one of the potential free agent acquisitions Strikeforce could bring into the fold between now and then than he does against Fedor. He is the fighter who needs the push and opportunity to gain recognition amongst the first-time followers, not Emelianenko.
What Will Most Likely Happen
Champion Alistair Overeem will also make an appearance on the reported November 6th card, provided he's finally healthy, defending his title and receiving an introduction to the North American market.
Fedor will presumably defeat Rogers and will then be given a title shot against whoever comes away from that night with the belt in their possession.
Basically, this show will setup the fight that should be taking place to begin with: Fedor Emelianenko versus the Strikeforce heavyweight champion.
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could not agree more, the idea seems to be to build to a Fedor Overeem PPV fight. DISASTER!! no one in the US knows who Overeem is and no one will care and strikekeforce on PPV could do worse than Affliction, especially if Overeem never fights in the us
Overeem is reported to be fighting on K-1 card in October
by The Bronzeville Bully on Aug 26, 2009 7:09 PM EDT reply actions
This is actually a good thing. Let me explain why:
Alistair Overeem is a Paper Champion. Everybody knows this. He won the title, then proceeded to fight in Japan, under both MMA and K-1 rules, instead of defending the belt.
Bret Rogers, while not a veteran on par with Overeem, has been fighting regularly, and has been knocking folks out left and right, including Top 3 Heavyweight Andrei Arlovski. Like it or not, its the biggest win any Strikeforce heavyweight has ever had, and it would, in any other circumstance, line him up for a title shot.
Except Strikeforce has a champion that doesn’t defend the belt.
Now enter Fedor. He arrives on the scene as the sport’s consensus top heavyweight. Whatever your thoughts about WAMMA, he has defended that belt more than Overeem has defended his, which makes him a more legitimate champion. Rogers fighting Fedor means more to his career, and more to his position in the sport, than Rogers fighting Overeem…despite the fact that Rogers has unquestionably earned that shot. And whoever wins that fight has a legitimate claim to being the sport’s top heavyweight.
Regardless of whether Fedor-Rogers is for an interim championship, Alistair Overeem will return to the Strikeforce cage as a challenger at best, a pretender at worst. HE will come back to the US with something to prove. Not Fedor, not Rogers, but Overeem. To that end, the smartest thing Strikeforce and Showtime can do is portray Overeem like we fans see Cung Le — a champion who is shirking his responsibilities, and one whose status as the Top Dog has been de-legitimized. I’d seat him in the crowd, and have a sideline reporter confront him about when we’ll see him back, and how he feels about seeing two Top 10 heavyweights fighting for an Interim Heavyweight Championship. He either comes off as sympathetic or unsympathetic, but either way, the idea of a champion returning to take back what he considers as his, but others do not, has been done to great effect, most notably when Sean Sherk challenged BJ Penn, who won the title in a fight against Joe Stevenson. If spun correctly, Fedor-Overeem can be given that extra intrigue, and needn’t be built any further.
by madiq on Aug 26, 2009 9:54 PM EDT up reply actions 1 recs
All valid points, but do you really think lining up your monster investment against a kid who just made shorter work of Andrei Arlovski than Fedor did is really that good of an idea?
Fedor is the Main Attraction, undoubtedly, and getting him KTFO by Rogers significantly damages his aura and drawing power amongst a public that has been made to believe he is invincible.
Shamelessly self-promoting since 1997...
by E. Spencer Kyte on Aug 27, 2009 10:51 AM EDT up reply actions
Fedor vs. Rogers isn’t a tactical error. Overeem vs. Werdum, were it to happen, WOULD be one.
Because of the partnership between Strikeforce and DREAM, Showtime has footage of Overeem demolishing folks to edit together as a highlight package. He looks like a big bad dude. All that he needs is mic time, whereupon mainstream American fans will either take to him, or find him to be a guy they’d want to see get his block knocked off. However, putting him in the cage against Werdum sets him up to look lackluster in victory, or worse, overmatched in defeat. And Werdum-Fedor has even less upside than Overeem-Fedor.
Since the storyline has been, “Even though Strikeforce has a champ, he has been M.I.A., and this new blood has been itching for a shot at the belt,” why not play that up by putting him in the crowd, and having him address the winner of Fedor-Rogers. It worked in the UFC with Sherk in the crowd when Penn fought Stevenson, and it could work again…regardless of who wins.
Just Fight
Personally I just want to see Fedor fight.
If Fedor loses, I would still like to see him fight. In my mind it doesn’t diminish his value, it will be simply a loss. As a fan of boxing, mma, I don’t invest too much in the hype of an undefeated fighter because let’s be REAL, the best do not always fight the best. Some fights are carefully picked, managed and there’s usually a bunch of backdoor politics involved.
Many fighters don’t put too much stock into the P4P rankings or even divisional rankings for that matter. In their head they either respect a fighter’s standing or think to themselves, if I ever had a shot at him . . . I would beat him. AND IT HAS HAPPENED ON NUMEROUS OCCASIONS in both boxing and MMA, where Johnny Nobody fighting out of no-where comes and beats a BIG TOP NAME fighter.
If Fedor wins, he wins. Brett Rogers get more exposure that he deserves and he may learn where his weaknesses are. Fedor gets more love from the American market.
Sure there are fights that many fans would like to see, but we don’t have control over those decisions. What Strikeforce should do, shouldn’t do, how they run and market their business, what will Dream and Strikeforce do, etc. . . . Tactical Error, nah, I much rather watch a fight instead of thinking about organizations making dumb moves.
Besides what many fans kind of forget to acknowledge is that for whatever reasons, some fighters turn down fights.
Fighters . . . get injured during training, feel they need more time to prepare, want a perceived easier challenge before they face Mr. Big-Time-Fighter, get arrested, just had a baby and want to spend time with family . . . this stuff happens.
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I don’t disagree with anything you said.
My one contention is that when you put as much time, energy and money into a fighter as Strikeforce have done in acquiring Fedor, you don’t run the risk of getting him knocked out, unless it’s for the title.
If he loses to Overeem, it validates Overeem as champion and sets him up atop the division. Losing to Rogers propels Rogers, damages Fedor and does nothing for the flawed champion many know Overeem to be.
More to lose than can be won from this situation is all I’m saying…
Shamelessly self-promoting since 1997...
by E. Spencer Kyte on Aug 27, 2009 10:55 AM EDT up reply actions
Maybe they think their on borrowed time.
Personally I think that M-1 was like “we want Rogers”
watchkalibrun.com
Oh, I’m sure that this has everything to do with M-1 saying “we want Rogers.” After all, when Barnett bowed out of Trilogy, he was the guy they said they wanted.
Shamelessly self-promoting since 1997...
by E. Spencer Kyte on Aug 27, 2009 2:47 PM EDT up reply actions
But why not?
After Tyson loss badly in Japan he was still a huge PPV attraction.
A Fedor-Rogers rematch would do well. Rogers is a very credible threat with a significant height and weight advantage against Fedor.
I’ll give the UFC credit. Initially they wanted to put Lesnar, a huge investment, against Mark Coleman. He had to pull out of the fight and decided to put him against a submission specialist who embarrassed him in the 1st round. Then they put him against Herring and Couture. Guys who definitely have the ability, in my opinion, to defeat Brock Lesnar.
Yeah Strikeforce definitely has some problems with personnel, but Overeem is in the same boat as Cung Le . . . what have you done for me lately in the ring. It’s been a while since they competed.
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by VeeisAnimated on Aug 27, 2009 11:34 AM EDT up reply actions
Agreed that Tyson was still a huge draw, but how many people were geared up to watch Buster Douglas?
People will still want to watch Fedor fight, but much like Tyson, once that first loss comes, the aura of invincibility is gone and become less of an attraction to the general public.
You and I as hardcore fans will still be interested, but if someone tunes in after seeing and hearing all this Fedor Emelianenko hype that has taken place in the past month and he gets KTFO, chances are they won’t be paying to watch him fight another guy they’ve never heard of six months later.
Shamelessly self-promoting since 1997...
by E. Spencer Kyte on Aug 27, 2009 2:51 PM EDT up reply actions
i really like bronzeville bully's points
it seems as if mma fans most notibly ufc fans are thinkin mma is all about revenue…as it seems that they bring up that point all the time, even if rodgers does beat fedor, i would love to see how fedor bounces back after a legetiment loss, its not about marketing, as true mma fans we want to see great fights, and revenue or marketing should be nowhere near the point…it seems ufc fans are taking on the character of dana white who i think is bad for the sport, cause he’s turning it into a popularity contest to make the most money for preferabaly himself [vince mcmahon]…ufc fans need to be more open to the idea of other organizations, its not all about wanting to claim ufc is the best ( which they probably are ) but be a fan of the sport not the orginization…grow up ufc fans, i like the alot of ufc fighter’s also but i think the owner is bad for the sport…he’s one sided, and he talks shit about fedor cause he cant own him, ufc would be be more respectable if dana white didnt have his nose in the business, for his own personal interests, i would like to see a new owner who was true and did’nt care about the money, cause money ruins good poeple [greed]…fedor’s true, he gives his money back to his poeple….fedor fight’s whoever’s in front of him, it’s no popularity contest where’s he’s from, he is fighter named FEDOR ( win or lose),

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